Copywriting Portfolio
A sample of my copywriting work:
BOOK DESCRIPTIONS (AND WEB COPY): REBEL VEGAN TRILOGY
Author Todd Sinclair wrote and published three books about vegan living:



Todd wanted his original descriptions to be updated to be much more engaging and entice people to buy it, as well as to better reflect his voice and the Rebel Vegan brand.
Here are the original descriptions:



I worked with Todd to get to know him and his aims and personality. I also took my extensive knowledge of how to market veganism (to both vegans and non-vegans, the latter being the much larger audience) and rewrote the descriptions.
Here are the new descriptions:



As well as the book descriptions I also created an online media kit for Todd, including a press release and bios document.
Todd was so happy with the copy that he used it for the basis of his newly-launched website.
“When I met Katrina I was still naive about building and promoting a vegan brand. She quickly became a trusted mentor. I capitalised on the depths of Katrina's expertise by enlisting her to do my website copywriting and press releases. This hugely expanded my exposure and elevated my brand, taking it to the next level. Her approach was never prescriptive – we worked together to explore how I wanted to develop my business. Katrina has been integral to establishing my reputation and new business. Throughout the journey, she has proven herself an absolute authority and joy to work with.”
Keen to work with me?
Get in touch and we'll go from there.