Here’s how I can help you.
I’m a personal brand strategist and coach for founders and CEOs of vegan, plant-based and ethical businesses.
I’m also a copywriter and content strategist who works with purpose-led brands and agencies.
Click on the icons below to find out details of my services.
Personal brand audit
Find out what’s working and what next steps to take.
Personal brand strategy
Coaching, support & feedback to craft your personal brand
SEO-optimised content to help your customers find you.
Case Studies & Interviews
Showcase how your brand makes your customers’ lives better.
PR Strategy & Media Kit
A plan & press kit to get your brand featured regularly in the media.
Engaging blog posts that keep customers on your site.
White Papers & Ebooks
Boost your authority with research-driven long-form content.
What type of content you need and a plan to create it.
Katrina is an absolute professional and pleasure to work with – she is the highest quality communicator and deeply intelligent writer who brings a plethora of ideas, outstanding writing, incredible contacts, and an inspiring work ethic
“When I met Katrina I was still naive about building and promoting a vegan brand. She quickly became a trusted mentor. I capitalised on the depths of Katrina's expertise by enlisting her to do my website copywriting and press releases. This hugely expanded my exposure and elevated my brand, taking it to the next level. Her approach was never prescriptive – we worked together to explore how I wanted to develop my business. Katrina has been integral to establishing my reputation and new business. Throughout the journey, she has proven herself an absolute authority and joy to work with.”
“It was great to have an experienced eye over our website, assessing it afresh and knowing that Katrina was absolutely a cheerleader for the business. I loved that Katrina’s suggestions included lots of immediately actionable items – as well as longer-term changes. She has incredible depth of knowledge, is generous with it, and the positivity of her sparkling energy is contagious!”
“I thoroughly appreciated being able to consult with Katrina on various strategies. She is very well connected in the vegan and plant-based business space and is full of expert PR and marketing knowledge. I highly recommend her services and am keen to work with her again.”