Content Marketing (Business) Articles

A sample of some of my content marketing work:

Below are a selection of articles I wrote for Pinstripe Media (Australian business publisher and content marketing agency) for their clients:

How to do global business ethically – Pinstripe Media for WorldFirst

Is your business a victim of ‘data paralysis’? It’s more common than you think – Kochie’s Business Builders/KPMG

Love your business but not a numbers person? Try this mental shift – Kochie’s Business Builders/KPMG

The 3 types of cybersecurity threats every small business owner should be aware of – Kochie’s Business Builders/KPMG

‘We’re saving $10,000 a year’: How restaurants and retailers are winning the war on payment fees – Kochie’s Business Builders/KPMG

“You don’t have do it alone.” We need to talk about small business owners and mental health – Kochie’s Business Builders/Beyond Blue

“There’s a revolution coming”: Tourism Tropical North Queensland CEO on the future of travel – Kochie’s Business Builders/Tourism Tropical North Queensland

‘Communicate without taking an approach of superiority’: 5 rules for running a business with your better half – Kochie’s Business Builders/Prospa

The 5 golden rules for making your business commercially viable – Kochie’s Business Builders/KPMG

Want to grow your SaaS startup? There’s a new program to help you scale and sell more – StartupDaily/Ingram Micro)

“You’ll know deep down when it’s time to fly solo”: 5 signs you’re ready to start your own business – Flying Solo/Commonwealth Bank) 

Case study articles

Meet the Aussie company that manufactures human body parts, thanks to smart R&D – Kochie’s Business Builders/KPMG

The secrets of Canva’s success on Google Ads – Kochie’s Business Builders/KPMG

How Gardenworld is using online sales to grow – Kochie’s Business Builders/Peugeot

Milkdrop is making painful breast pumping a thing of the past – Kochie’s Business Builders/Amazon

This former jet ski and car racer is bringing bamboo bandages to the world – Kochie’s Business Builders/Amazon

How this tech company 10xed its salesforce and scaled globally through a strategic partnership – StartupDaily/Ingram Micro)

 

Ebook

Through my work with Pinstripe Media content marketing agency and business publisher, I put together an ebook for global software company Freshworks in partnership with Startup Daily.

Startup Success Secrets: How to Set up Your Foundations to Win the Long Game is a 3000-word ebook that shares valuable advice for startups, including case studies, while seamlessly weaving in comments from Freshworks and positioning the brand as the go-to all-in-one CRM to unite sales and marketing.

Startup Secrets ebook copywriter Katrina Fox for Startupdaily and Freshworks

Hey, I'm Katrina Fox.
I’m a copywriter and content strategist for purpose-led brands and thought leaders. With more than 2 decades of experience as a journalist and seven years’ experience in conversion copywriting and content marketing, I’m here to help your brand sparkle by creating engaging content to attract your ideal customers.

Ready to work with me?

Get in touch and tell me about your project.