I get asked a lot what ‘off the record’ actually means and whether a person should use it during a media interview.
There are two schools of thought around what ‘off the record’ means.
1. The first is that you’re chatting to a journalist and you share a piece of information. But they can’t publish or broadcast it – you’re just giving it to them for background research, but they can’t use it in their story.
2. The second meaning is that the journalist can use the information you share but you must not be identified as the source.
It’s important that you know under what circumstances you should use ‘off the record’, when to say it and – most importantly – what you need to consider before using it.
Watch this episode of Katrina Fox TV to find out all you need to know about ‘off the record’.
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